Brand owners today are looking for ways to capitalize on how to have one-on-one communication with their customer.
The pouch is an incredibly effective package and the new PGS/IZipline NFC antenna chip with its tap touch point engages consumers in building relationship with the brand.
Brand messages are so important and the ability to speak directly and daily with the consumer opens new avenues. Imagine our NFC chip on a morning cereal pouch and one tap shows a video of the day from games to sports or a school quiz. Changed everyday the message will be sought by the consumer every morning.
PPI Global Sales and IZipline will offer a total system from application onto the pouch to sending the brand message to the consumer and measuring the metrics of each NFC pouch sold.
Redi-2-DrinQ™ division launched just in time for summer a ShotPak® cocktail 10 PaQ of 50ml StandUp pouches and 10 American recipes with premium alcohol. These pouches will carry a NFC chip in the near future.
Mix a can of lemon pop or a small Champagne, pour over crushed ice and enjoy two cocktails.
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